Accelerating results, enabling change and encouraging people to Go Make A Difference for 25 years.

Since 1997 we have been helping organisations, teams and leaders achieve transformative results by unlocking their full thinking power. The Go M.A.D.® Thinking System has been proven by 100s of clients in over 40 countries to create breakthroughs, achieve their goals and Go M.A.D. (Make a Difference) in their world.

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At Go M.A.D. Thinking we work with organisations (typically 250-50,000 employees) in the public and private sectors to achieve transformative results by enabling people to think differently, develop breakthroughs, create solutions for any problem and achieve goals.

Our value propositions

  • For directors and leaders frustrated by current culture and sub optimal performance, our 12-point change methodology engages and empowers teams to think differently, transform operational practices and continually improve results.

  • For managers who are struggling to improve team/project performance, our solution focused programmes enable people to think differently and achieve measurable results within 30, 60 & 90 days.

  • For team members who have too much to do and not enough time, our practical set of problem solving and creative thinking tools, enables results to be achieved faster and easier.

Your revenue opportunities as a Go M.A.D. Thinking Partner

 

Bespoke solutions

Our programmes are co-designed with clients and include:

  • A range of face-to-face and/or online blended modular based workshops and practical sessions focused on managing change, improving productivity, problem-solving, team development and innovation.

  • Results Acceleration Programmes designed to produce guaranteed measurable business outcomes through 60 and 90 day challenges.

  • Coaching programmes for senior leaders and managers.

  • Cultural transformation through licensing clients to embed our solution focused approach.

Off-the-shelf programmes

Our publicly run programmes include:

  • The 30-Day DASH: weekly sessions with online resource library to solve problems and achieve goals quicker and easier.

  • Solution Focused Thinking Mastery Programme (based on our books Go M.A.D. The Art of Making a Difference and Go M.A.D. about Coaching) for leaders and managers to learn and apply the Go M.A.D. Thinking System.

  • Engage & Empower: a supportive 12-week programme for leaders navigating their teams through change and uncertainty.

Digital solutions

Our online 3-4 hour courses include:

  • Stretch: Thinking Bigger, Better & Bolder - our core methodology in bite-sized chunks.

  • Career Strategies - more than 30 practical exercises for people to manage their career in a more proactive way.

  • Unleashing Wellbeing - techniques to boost health and performance in the workplace.

Our range of digital solutions also includes a situational judgement test, collaborative Augmented Intelligent software and mobile coaching apps.

Ready to start your journey with Go M.A.D. Thinking?

Our detailed prospectus is filled with:

  • The proven range of consulting products and services backed by 25 years of research and experience in over 40 countries.

  • How to grow your business through unrestricted territories, global digital opportunities and earn recurring income through licensed products.

  • A way to obtain up to 100% franchise funding via the Government Start Up Loan scheme.

The Art of Making A Difference

Go M.A.D. Thinking was founded in 1997 by Andy Gilbert who cares passionately about helping others to Go Make A Difference.

Andy developed the Go M.A.D.® Thinking System, has written over 20 books, presented over 200 audio/video programmes, and is an international consultant and conference speaker who believes that people can improve their world through better thinking.

 He is responsible for creating millions of Light Bulb Moments through his work and continues to research how people think, writes practical development books, designs transformational change and improvement programmes and provides high-performance executive coaching. Alongside this Andy heads up a visionary management team which leads the Go M.A.D. team of consultants (we call them Thinking Engineers) and our Head Office central support services.

Andy’s The Art of Making A Difference TEDx talk below shares his story and gives an introduction to the 7 key principles of the Go M.A.D.® Results Framework.

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The Go M.A.D.® Thinking System

The Go M.A.D.® Thinking System is based on over 4,000 hours of research undertaken by our founder, Andy Gilbert and a team of researchers.

Through interviews and desk research, Andy sought to discover and explain in the simplest possible way, the key success principles that people naturally apply when Making a Difference.

This led to the development of the 7 key principles within the widely acclaimed Go M.A.D.® Results Framework and the wide library of intellectual property that we have developed over the past 25 years and is now used with our clients.

“The need has never been greater for our clients to improve their world by thinking differently and re-thinking their business models. During the pandemic, we developed new, efficient, more productive ways of working digitally. This means we can more easily help our clients to achieve greater results, with an added competitive advantage over other consultants. We can also help partners build a highly successful and profitable consulting business. As we move into the next chapter of our story, we look forward to welcoming licensed franchisees as part of the wider Go M.A.D. Thinking team.”

Andy Gilbert, Go M.A.D. Thinking Founder & Managing Director

Improving your world through better thinking

This is our purpose - our reason for being. Through better, more solution focused thinking we believe people across the globe can improve their world and Go Make A Difference at work, at home and in their community.

It’s easy for people to say they are passionate, but in 1998 we were the very first business to develop a company passion statement:

Being the brightness is one step beyond seeing the light. To be passionate about opening minds, encouraging development, gaining insight, exploring parameters, igniting desires, harnessing energy, inspiring people, moving forward, increasing skills, sowing thoughts, achieving goals, reviewing effectiveness, releasing potential, facing fears, generating happiness, taking responsibility, enjoying learning, overcoming obstacles, building teams, facilitating success, having fun, getting started, believing in choices, being the brightness and making a difference. The answers are on the inside.

Our 2028 vision is to make the world a better place by being the catalyst for at least 1000 humanitarian projects. To achieve this we proactively seek to work with visionary partners to help 100 million people have a Light Bulb Moment and improve their world through better thinking.

The Go M.A.D. Thinking team are guided by our passion statement, our purpose and our vision to give people the skills they need to solve problems and achieve their goals. We inspire Light Bulb Moments (a ‘breakthrough in thinking’) through the products and services we deliver.

We have also joined forces with the B1G1 Business for Good Movement to embed giving which supports the United Nations’ Sustainable Development Goals (SDGs).